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Module 1
Module 2
4+4 Program
Module 1
10 Are You Sure You're Going After the Right Prospect?
Module 1
1 Program Introduction
2 About the Author
3 Format of the Program
4 Selling One-to-One and to the Masses
5 Introduction to the “WHO” Module
6 Who Are You Looking For?
7 Providing Multi-Sensory Backup
8 The First Rule of Persuasion
9 When is Your Ideal Prospect Different?
10 Are You Sure You’re Going After the Right Prospect?
11 In the Room with 200 Prospects
12 Summary of the “WHO” Module
10 Are You Sure You're Going After the Right Prospect?